Helping to enhance careers

Have you got Ikigai in your life?

The World Economic Forum recently addressed the importance of finding value in living, and of giving one’s self a sense of purpose; a reason to get up in the morning.


In the UK currently, the average employed adult works approximately 40 hours per week, which if multiplied by around 40 years (if not more!) strongly confirms that we invest a huge portion of our lives in employment.


How important is it then that our job gives us the satisfaction and purpose we need, as people, to feel like we are living a balanced and fulfilled life?


Earlier in the year, The World Economic Forum, in their campaign for the active promotion of “a long, happy, meaningful life,” especially in the context of work/life balance, published an article which introduced a term that embodies this very concept; Ikigai. Ikigai is a Japanese term which translates as “a reason for being happy.”


Ikigai is about feeling your work makes a difference in people’s lives. It is about finding value in living. It is about doing something you feel passionate about. It is ultimately about finding a reason to live; a sense of purpose. It is a hopeful concept which should feel attainable by employees worldwide.




We at Cityscape Recruitment know the importance of finding an employer that shares these values with you and helps you to achieve a sense of balance and fulfilment in your working day. We alone work with over a thousand clients across the Construction Industry and are fortunate enough to be well placed to match you with your ideal environment.


Through working with a vast number of clients over the years, we would advise that as Employers, our clients are able to adhere to the concept of Ikigai in two simple ways. Firstly, ensure their employees feel valued, and secondly, empower employees to make a difference in people’s lives.


It is vital in today’s market that our clients demonstrate that they take a genuine interest in their staff’s personal motivation. And there are a few simple steps that we can begin with. If health and well-being is a priority (or even a challenge!) why not supply healthy snacks throughout the week and subsidise gym membership at the local leisure centre? If variety in one’s day keeps an individual stimulated then why not motivate them to take on a multifaceted role in the company? Or even encourage social lunches, meetings and team incentives?


Of equal importance is providing an invaluable workforce with a platform to “give back.” This might be through regular charitable work, fundraising for important causes, and engaging with the local community through sponsorship.


Here at Cityscape Recruitment, we are serious about cultivating a positive work-life balance. We are committed to exploring what our employees love, what they are good at and heightening productivity in a positive way, and we would encourage our candidates and clients alike to strive towards adopting practices which embody Ikigai in everyday life. (Read more here.)


This leads us to the big question: Have you got Ikigai in your life?